Synopsis
Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.
Movie Information
- Director
- Steven Prior
- Release Year
- 2022
- Runtime
- 45 minutes
- Genre
- Documentary
- Language
- EN
- Status
- Released
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What is IKEA: How Do They Really Do It? about?
Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.
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